Who needs a six pack when you can have a solid one pack? These men love their ‘pregnancies’ as much as ripped men love their muscles. The funny shots are adverts for a beer, developed in conjunction with a German ad firm. They show the men lovingly cradling their pot bellies which they have developed thanks to countless pints of beer. The ad’s tagline reads: “Bergedorfer Bier – brewed with love”.

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