Music stars, Vector, Praiz and Burna Boy have been announced as ?headliners for? ?Hennessy Artistry 2015 which kicks off this year’s Artistry campaign.
According to the organizers, this year’s Artistry represents a blend? of different genre of music with matured, premium lifestyle and the young, vibrant lifestyle, classified as “new school”.?
Brand manager for Hennessy Nigeria, Lere Awokoya, speaking to news men in Lagos including a Naij.com reporter said “In recent times, Hennessy has been known as a key player role in the growth of the music industry and as such, Hennessy is drawing attention to other genres in the music industry that may not be celebrated as they should in Nigeria.
“We also want to explore music through our headliners’ experiences, their stories and potentials. We are identifying with artistes’ personal struggle of realizing and never giving up on their talents amidst all the challenges, especially in their choice of music genres”
Hennessy Artistry was first unveiled in Nigeria in 2007 as a cocktail-mixing contest between renowned bartenders, Hennessy Artistry has since evolved into Nigeria’s biggest music platform for experimental collaborations between multi-talented artistes.
Past Hennessy Artistry headliners include Dbanj, MI, Naeto C, Banky W, Eldee, Tiwa Savage, Jesse Jagz, Ice Prince, Nneka, Sir Shina Peters, Bez, among many others.